Video production is the process of creating video content for a variety of purposes, such as marketing, entertainment, education, or training. It involves a number of steps, including planning, scripting, shooting, and editing, to create a finished product that meets the specific needs and goals of the message.
“The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat or Youtube, the content you need to be thinking about creating and marketing on social for your business is video. Period.” - Gary Vaynerchuk