Relief Acupuncture

Branding and Marketing Services

Relief Acupuncture is an acupuncture clinic with locations in both Pennsylvania and New Jersey. This highly-rated healing space focuses on pain relief, sports medicine, and infertility treatments. Their method of acupuncture blends modern western medical theory with proven Acupuncture and Traditional Chinese Medicine practices. They offer alternative healthcare, but also work as part of an integrative medical approach with Western care providers. Owner and head acupuncturist Dr.Faith Meltzer is incredibly knowledgeable, holding a Doctorate in Acupuncture (DAC) from the Won Institute of Graduate Studies. Additionally, she holds a master's level degree and board certification in Chinese herbal medicine. When we first met with Faith, her website and social media were outdated and left generic. We helped modernize the brand identity and overhauled the social media. We approached social media and advertising with an audience-focused growth strategy. Crafted a message that resonated with their audience. Provided value and knowledge with education-heavy social posts. Created a brand persona that reflects the essence of the business and attracts their target audience.

The Approach.

  • Conduct market research and develop marketing strategy
  • Modernize branding and create a brand guidelines
  • Overhaul social and begin implementing new branding guidelines
  • Provide value heavy posts that educate users
  • Complete website redesign and modernization
  • Develop a new advertising strategy

The Results.

  • Increased SEO value 716% to over $3k per month of free traffic
  • 68% increase in organic clicks
  • 8% increase in click through rate (CTR)
  • 34% decrease in cost per click (CPC)
  • 43% decrease in cost per conversion