About | Paragon Studios 21
The Founder

15 Years.
$30M+ Spent.
$100M+ Generated.

Peter Tayoun Sharma built Paragon Studios 21 on one belief: most businesses don't have a marketing problem — they have a systems problem. Here's the full story.

$100M+
In client revenue generated across 35+ industries
$30M+
In ad spend personally managed across all platforms
15yrs
In digital marketing, paid media, and growth strategy
400+
Marketing strategies built and executed for real businesses
The Story

Built by someone who's
done the actual work.

Peter Tayoun Sharma didn't start in an agency. He started in the trenches — running campaigns, testing creative, managing budgets, and learning what actually moves the needle when real money is on the line.

Over 15 years he's worked across virtually every major paid media platform — Meta, Google, YouTube, TikTok, LinkedIn — personally managing over $30 million in ad spend and generating over $100 million in revenue for clients in 35+ industries.

He's scaled a high-ticket coaching brand from $70K to $500K per month in ad spend. He's sold out 12,000-seat concert venues at 45x ROAS. He's generated $7M in franchise sales in five months. He's turned struggling local businesses into category leaders.

Paragon Studios 21 was built on a simple observation: most businesses aren't losing to competitors — they're losing to a broken marketing system. The offer is good. The product works. But the strategy is scattered, the channels aren't talking to each other, and nobody is accountable for the full picture.

That's the problem Paragon was built to solve.

"Most businesses don't have a marketing problem. They have a systems problem. Fix the system, and the results follow."

Peter brings a founder's mindset to every client engagement. He treats every budget like it's his own, obsesses over the numbers that matter, and builds systems that don't just convert today — they compound for years.

That mentality is baked into every person on the Paragon team and every process in the agency. We're not here to run ads. We're here to build the growth infrastructure that lets your business scale predictably — month after month, year after year.

Based in Philadelphia. Serving clients nationally. Built on the belief that great marketing is a system, not a campaign.

Book a Strategy Call ↗ Connect on LinkedIn ↗
How We Think

The Principles That
Drive Everything We Do

01
Systems Over Tactics

We don't chase trends or run one-off campaigns. We build systems — interconnected, measurable, and designed to compound. A great system beats a great tactic every single time.

02
Data Over Opinions

We make decisions based on what the numbers say, not what we think should work. Every optimization, every budget shift, every creative test is grounded in real performance data.

03
Speed of Execution

Slow agencies lose. We move fast — from onboarding to campaigns live in two weeks, from problem identified to solution tested in days. Speed is a competitive advantage and we treat it like one.

04
Radical Transparency

We show you what's working and what isn't — including when something isn't performing the way we expected. No spin, no fluff. Hard numbers and honest conversations.

05
Long-Term Thinking

We're not here for a quick win. We're building the kind of growth infrastructure that makes you harder to compete with every month. Clients who think long-term win markets — not just campaigns.

06
Ownership Mentality

We treat your budget like it's our own. That means we push back when something doesn't make sense, celebrate when the numbers beat expectations, and take full accountability for results.

Experience

35+ Industries.
One Playbook.

The system works across industries because the fundamentals don't change — understand the buyer, build the offer, drive the traffic, convert the lead.

Debt Relief
$7M revenue · 1yr
MedSpa / Franchise
$7M franchise sales · 5mo
High-Ticket Coaching
$1M+/mo revenue
Live Events / Concerts
45x ROAS · sold out
Real Estate
2,119 leads · $58.80 CPL
Insurance
57% show-up rate
Mortgage / Finance
135 apps · 30 days
B2B Finance
83% application rate
HVAC / Home Services
103 booked · 90 days
Industrial / B2B
$106K pipeline · $1,550 spend
eCommerce
Multi-platform scaling
SaaS / Tech
Lead gen & demos
Legal Services
Qualified intake funnels
Healthcare
Patient acquisition
Restaurants & Food
Local & national campaigns
Fitness & Wellness
Member acquisition
Education
Enrollment campaigns
Automotive
Dealer & service leads
Home Improvement
Project lead gen
Professional Services
Consulting & agencies
The Journey

15 Years of
Building What Works

2010
Started in Digital Marketing

Began running paid campaigns independently — learning the fundamentals of targeting, creative, and conversion across early Facebook and Google platforms.

2013
First Major Scaling Campaign

Managed the first large-scale paid media campaign exceeding $100K in monthly spend — learning what it takes to maintain ROAS while aggressively scaling budget.

2016
Expanded Across Verticals

Built and managed campaigns across 10+ industries — debt relief, real estate, finance, coaching, and more — developing a cross-industry playbook for predictable lead generation.

2019
Paris Concerts — 45x ROAS

Delivered one of the highest ROAS results in the industry — $450K in ticket sales from $10K in ad spend, selling out 12,000-seat venues across the Philadelphia area.

2020
Founded Paragon Studios 21

Launched Paragon Studios 21 in Philadelphia — built around the belief that businesses need a full-stack growth system, not just an ad agency. First clients achieved results within 30 days.

2021
$10M+ in Ad Spend Managed

Crossed the $10M cumulative ad spend milestone — with campaigns generating consistent returns across Meta, Google, and emerging platforms like TikTok.

2023
$100M+ in Client Revenue Generated

Crossed the $100M cumulative client revenue milestone — spanning debt relief, coaching, real estate, B2B finance, home services, and more across the US.

2025
Scaling to 100 Monthly Clients

Expanding Paragon's team and systems to serve 100 monthly clients — bringing the same performance-first approach to businesses across every major industry, nationally.

What Clients Say

The Work Speaks
For Itself

"

Peter's expertise and unique strategies were game changers for our concert sales. The team's relentless optimization filled our venues and exceeded every expectation. Best in the business.

TC
Tristan
Paris Concerts
"

Peter is a top-level media buyer with an A+ attitude. He knows how to generate high-quality leads and scale offers — and dives in head-first when new challenges arise to become an expert.

DL
Dave Lane
Head of Growth, Fella & Delilah

Ready to Work
With Peter's Team?

Book a strategy call. We'll review your market, your offer, and your current funnel — and tell you exactly what we'd do to grow your business.